Google posts

Google posts are short updates that appear on your Google profile: news, offers and events. Posting regularly keeps your profile active and helps you show up in search. Open Posts.

Write a post

1. Choose the Location and Post type: Update, Offer or Event.
2. Write the text yourself (up to 1,500 characters, though Google shows about the first 250), or type a topic under What’s it about? and choose Write it for me. You can also choose write it from my recent reviews.
3. For events and offers, add the title and start and end dates. Offers can include a coupon code, a redeem link and terms.
4. Add a Button if you like: Book, Order, Buy, Learn more, Sign up or Call. Every button except Call needs a link.
5. Choose Now to post straight away, or Later to pick a date and time. A later post can repeat every week or every month.
6. Choose Post now or Schedule post.

Plan several posts at once

1. Open Plan multiple posts.
2. Choose how many (4 to 12), how often (daily, every 3 days, weekly or monthly), the first post’s date, and the type (updates only, or updates and offers). Add a theme if you like.
3. Choose Draft the series. AI writes them all.
4. Edit or remove any draft, then Schedule all.

Follow your posts

Posts are listed as Upcoming, Past posts and Cancelled, with a status: Scheduled, Publishing, Published, Failed or Cancelled. Only scheduled posts can be cancelled.